Episode 18: 8 (Kinda) Surprising Things That Need A Launch Plan

So you’ve just created something new and amazing … or maybe you are working on a product or service you haven’t offered before. Have you thought about creating a launch plan for it? Maybe it is obvious that you want to do a launch for a new course or a book, but there may be some other pieces of your ministry or business that need a launch plan. In Episode 18, I’ll share eight things that need a launch plan … and some might be ones you haven’t thought of before.

For a few weeks here, we are talking about all things launching.  Last week in Episode 17 I shared what a launch plan is and why you need one, and my friend Esther Littlefield shared on Episode 46 of the Christian Woman Business Podcast what a launch strategy is and why you need one. If you’ve listened to those, I hope you’ve learned that a launch plan and strategy are meant to create interest and excitement around what you are offering. Through the
launch period, you’ll educate your audience on the problem they are having and how you can help them solve it.

So what kind of things need a launch?  I bet it is more than you think. Let’s talk about some of them.
1.  New Products and Services, Courses, Masterclasses, Webinars

2. Memberships

3. Books

4. Your Subscriber Freebie

5. A blog or website rebrand

6. A Podcast

7.A Bible Study

And this last one may seem a little weird, but ….

8.Your affiliate program

ACTION STEP

So, were there any of those you haven’t thought of before?  Just like last week, for your one simple action step, I want you to head over to Esther’s Christian Woman Business Podcast and listen to Episode 47 where she is sharing the things that most commonly go wrong during a launch. Then join us in my free Facebook group, Plan & Pray with Do A New Thing, and brainstorm your next launch with us!

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Do A New Thing equips busy communicators and leaders with project management and problem solving skills so they can turn their big ideas into a successful ministry or business.

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