If you are a words girl instead of a numbers geek, which I think most of you probably are, measuring what’s working and what isn’t might make your eyes glaze over. But I promise it doesn’t have to be complicated or time-consuming. In Episode 108 of Just One Simple Thing, you’ll learn the three types of information you should be tracking, and how to measure what’s working.
Over the last few weeks, we’ve been talking about taking the next big step in your ministry or business.
How do you know if those things … or ANYTHING … are working? How do you know if you need to tweak it or head in a completely different direction?
Data can show progress when the ultimate results are not there yet, and help us see the connection between our efforts and our results.
Your data can keep you from giving up on things too soon, before you start seeing the results.
Three types of data we need to look at.
1. Lagging Indicators –these are usually the results we are looking for.
You need to know before you start what your goal is for each strategy and figure out how to measure it.
2. Leading indicators –these are the things you do that generate the results.
When you can track leading indicators and correlate them to lagging indicators, you know how much effort it will take to get the results that you want.
3. Intangible indicators –These are things that are difficult to measure, but worth noting so you can spot the trends.
Those little accomplishments that help you know you are on the right track even if the numbers on the scale are not moving.
Another way to think of it is that leading indicators are things that you do, lagging indicators are things that your audience or clients do, and intangible indicators are things that fill you up.
ACTION STEP
If you are ready to decide on a few key indicators to measure, head over to my free Facebook group Plan & Pray with Do A New Thing and grab a worksheet that will help you determine your lagging, leading, and intangible indicators.
I know that if you are a words girl, you may be feeling unsure about figuring this all out. If that’s you, feel free to reach out to me on IG or FB @doanewthing and I’ll be glad to see what I can do to help.
RESOURCES
Rocket Your Reach –A self-guided course to create a visibility plan that grows your reach and impact without feeling overbearing, overworked, and overwhelmed.
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